Custom Legal Marketing’s Jason Bland continues his series on Schema for lawyers by diving into Breadcrumb schema.
š„Check out the first video in our series, Article Schemas for Lawyers: https://www.youtube.com/watch?v=3lJiiR8sPzA
š What is Breadcrumb Schema?
Breadcrumb Schema is a powerful tool used by search engines to better understand the structure of your website. Just like the trail of breadcrumbs in the fairy tale "Hansel and Gretel," Breadcrumb Schema creates a navigational path that guides both users and search engines through your website's hierarchy.
š The SEO Impact for Law Firms
Learn how Breadcrumb Schema can positively influence your website's SEO. By providing clear and structured data, search engines are more likely to display rich snippets in the search results, increasing the chances of attracting potential clients to your site. Better click-through rates and higher rankings are within your reach!
š How to Implement Breadcrumb Schema?
We promised links in the video and here they are:
Setting up breadcrumbs with Yoast SEO plugin: https://yoast.com/help/implement-wordpress-seo-breadcrumbs/
Setting up breadcrumbs with RankMath SEO plugin: https://rankmath.com/kb/breadcrumbs/
Manually adding breadcrumbs schema: https://developers.google.com/search/docs/appearance/structured-data/breadcrumb
š Check out Custom Legal Marketing’s SEO Guide for Lawyers: https://www.customlegalmarketing.com/law-firm-seo-that-works/
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